2025
Sondrol Family
Branding
3 - 4 Weeks
I didn’t want a crusty old crest — I wanted a modern logo and wordmark, something that could actually work across different contexts. Also, very few families have their own logos, and that felt too good to pass up. Drawing from the idea from the head of a viking longship, runic letters, the dashed O in our family name, and nordic knots.
Brand Guidelines: the absolute peak of Corpo-Art. And while I genuinely can't stand capitalism, I do love a good Brand Kit. So much, in fact, that I decided my family needed one. Their obsession with being Norwegian plus my obsession with having things no one else has led to this — a full brand kit for the Sondrol family. They can slap it on whatever they want... as long as they follow the guidelines, obviously. See the full Brand Kit here.
